MediaSense Blog Measurement

(via the almighty TechCrunch): PR Newswire and Umbria are teaming up to offer a new blog influence/conversation tracking type tool. Rather than simply announcing the news, Duncan Riley instead takes a step back to wonder: Why do PR Professionals need a service to find out what bloggers are saying about their clients by a third [...]

Compete

Over on The Scoble Show, there’s an interview with avid Cancel, co-founder and CTO of Compete. Compete offers SnapShots of sites, giving popularity information as well as “site-specific trust scores”. Information is gathered from users of the Compete Toolbar. I’ve just installed the toolbar, and I’ll report back on it.