6 Rounds- A Social Meeting Ground For People With Web Cams

This one is pretty interesting. The hardest part of any social network is that you have to already know people (or search for new friends) to be able to get something out of it. And sites like stickam and ustream are good if you want to have your own show, but what if you don’t [...]

The Term Personal Brand Makes Me Want To Kick Myself In The Face.

I’m sorry. It does. While looking through my RSS reader today I saw two articles back-to-back talking about developing a "personal brand". I can’t explain how angry that phrase makes me. A short list of reasons why I loathe "personal branding" It strips away our humanity and turns us into a fictional concept It describes [...]

SEO In The Real World

You know you may have a problem when you see something when driving and think “Wow. That’s a good example of search engine optimization.” You are certain that you have a problem when you then take a photo of said location and blog about it. The photo: I apologize for the quality of the image. [...]

Video From The First Boston-Area Startup Marketing Meetup

Last night we held the first Boston-Area Startup Marketing Meetup here at Aprigo’s world headquarters in Waltham. I gave a presentation entitled “Getting Your Startup Noticed Online”. It was mostly tactical and focused on execution and content promotion, with a little bit of strategy sprinkled in. About one minute in, I noticed a few attendees [...]

Boston Area Startup Marketing Meetup: Tomorrow, June 16th

All right, here we go. Tomorrow is the first Boston-Area Startup Marketing Meetup, and here are the details: 6:30-7:00- Networking- Come on in, introduce yourself to other startup marketers, trade business cards, etc.7:00-7:25- Getting Your Startup Noticed Online- Nathan Burke (the guy writing this who has now switched to the third person) will give a [...]

Marketing Profs B-to-B Forum Session 2: Developing Robust Online Content to Keep Prospects and Customers Engaged

I’m really excited about this one, as I love Christopher S. Penn’s presentation style. He always gives usuable, actionable tactics that can be used immediately. That’s a rarity in a lot of conferences I go to. There’s a lot of high-level social media kumbaya, “join the conversation” talk, and things like that, but Christopher does [...]

Marketing Profs B-to-B Forum Session 1: Bringing SEO In-House Without Missing a Beat

All right, here we go. The wireless is working, I’ve got a power strip right next to me, and I’ve consumed about a half gallon of apple juice. Life is most certainly good. The first session I’m checking out is all about SEO, a topic that has always fascinated me. Here’s the description: Bringing SEO [...]

Marketing Profs B-to-B Forum Session 1: Bringing SEO In-House Without Missing a Beat

All right, here we go. The wireless is working, I’ve got a power strip right next to me, and I’ve consumed about a half gallon of apple juice. Life is most certainly good. The first session I’m checking out is all about SEO, a topic that has always fascinated me. Here’s the description: Bringing SEO [...]

Marketing Profs B-to-B Forum 2009

Happy Monday. The good people over at MarketingProfs were kind enough to give yours truly a press pass for the 2009 Marketing Profs Business-to-Business Forum here in Boston. So I’ll be checking out all the sessions today and will be covering them on a few of my blogs: Blogstring.com, MarketingStartups.com, and BtoBSaaS.com. The sessions I [...]

Qajack- The Video Game With Excellent Messaging

Last night I got an email from Adam Martin of Qajack, a newly launched “video game” based on Questions and answers. Think of it as Yahoo Answers meets 12seconds. Something like that. Here’s what they say it is: Qajack uses video to play with what you know and what you want to know. It’s deliberately [...]