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Video From The First Boston-Area Startup Marketing Meetup

Last night we held the first Boston-Area Startup Marketing Meetup here at Aprigo’s world headquarters in Waltham. I gave a presentation entitled “Getting Your Startup Noticed Online”. It was mostly tactical and focused on execution and content promotion, with a little bit of strategy sprinkled in. About one minute in, I noticed a few attendees [...]

Marketing Profs B-to-B Forum 2009

Happy Monday. The good people over at MarketingProfs were kind enough to give yours truly a press pass for the 2009 Marketing Profs Business-to-Business Forum here in Boston. So I’ll be checking out all the sessions today and will be covering them on a few of my blogs: Blogstring.com, MarketingStartups.com, and BtoBSaaS.com. The sessions I [...]

In A Down Economy Startups Rise From Coworking

My article, In A Down Economy Startups Rise From Coworking, is now available on MediaBullseye.

WebInno 20- The Web Innovators Group Boston

Tonight is the 20th Web Innovators Group meeting here in the Boston area. The Web Innovators Group: Is comprised of people engaged in internet and mobile innovation in the Boston area. We aim to support entrepreneurs, visionaries, and creative thinkers in the field by holding events which foster community interaction. Our regular meetings provide a [...]

Lessons of the Fail

As Eminem once said, “guess who’s back? Back again!” Hello, my name is Sarah and I’m apparently a recovering social media addict, but I sure don’t want to be! I may have been fairly absent from social media for going on a month now, but I never planned to give it up for good. And [...]

Blogstring.com’s Halloween Pub Crawl

On Saturday, October 25 at 6pm, Nate and I will be hosting our second pub crawl. The first one is tough to beat, but we’re going to try our best. Considering this time we’re integrating Halloween costumes into the mix, I have a feeling we’ll succeed. Here’s the line-up of Faneuil Hall bars we’ve selected. [...]

Social Media For Social Change (SM4SC)- Might As Well Use All These Social Media Tools For Something Good!

Today we had the chance to talk with @dmitrigunn about Social Media For Social Change, and idea by Gradon Tripp that has been turned into action. Here’s the main premise: We’re all using these new social media and marketing tools to get the word out about our products and services. We’re constantly communicating with a [...]