Posted on October 28th, 2008 by Nathan Burke
This morning, NuConomy launched an API-based analytics suite for social media. The product, NuConomy Studio is free to use, and can be used through a WordPress plugin.
Ontop of the usual page views, unique visitors and other basic metrics, NuConomy Studio is measuring Flash, AJAX, and Silverlight applications. Though it’s been a while, I can [...]
Filed under: Uncategorized, social media, statistics | No Comments »
Posted on December 14th, 2007 by Nathan
I just couldn’t shut up about buzz monitoring services, so I wrote a longer piece. It’s now up on MediaBullseye.
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Posted on December 11th, 2007 by Nathan
Michael Arrington of, well, you know, has an article covering a new buzz tracking service called Scout Labs. Here’s the idea: Businesses (brand managers in particular) create an agent called a “scout” for their brands. Scout Labs then looks back to find mentions of your brand (blog posts, videos, etc) and scores the mentions based [...]
Filed under: blogging, statistics, transparency | 6 Comments »
Posted on May 25th, 2007 by Nathan Burke
After reading the dozens of articles touting widgets as the savior of news media, the next big thing, and the newest form of acquisition bait, one thought came to mind: how will widget success be measured?
In an article from Social Media Club entitled “How Big Is Your Widget”, Jason Chervokas writes about the size and [...]
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Posted on May 4th, 2007 by Nathan Burke
(via the almighty TechCrunch): PR Newswire and Umbria are teaming up to offer a new blog influence/conversation tracking type tool. Rather than simply announcing the news, Duncan Riley instead takes a step back to wonder:
Why do PR Professionals need a service to find out what bloggers are saying about their clients by a third party?……
Many [...]
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Posted on April 18th, 2007 by Nathan Burke
I’ve been experimenting with the TapeFailure beta for the last few days, and I am very excited about it. Instead of just looking at text or charts, you can actually watch video of how readers are using the site. It’s really incredible.
You can see how users are navigating through your site. You can see a [...]
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